Like all Apple products worldwide, iPhone complies with RoHS [Restriction of Hazardous Substances], the world’s toughest restrictions on toxic substances in electronicsComplying with legislation isn't the same as "being green", its being law abiding. Which is OK, I suppose. I expect we'll see people with more of a commercial or lobbying advantage to be gained taking the opportunity to get headlines at Apple's expense before this is over.
In some ways its a bed of their own making though, if Apple had been serious about addressing environmental concerns then at least they should have made the battery removable. That might have signalled that they were paying attention if nothing else.
I see that they are also being threatened by The Center [sic] for Environmental Health, because
products that can expose consumers to ... chemicals that are reproductive toxins or carcinogens must carry a warning labelHmmm, I don't see how that would really solve anything, a label.